In this video I’ll share a few ideas you can use if you’re a real estate photographer to increase your annual revenue by 20% to 90% … or more! These ideas aren’t groundbreaking, but what I want to do is present them in a way that sets off a little spark of an idea in your head. Sometimes we just need …
Real estate photographers: Which business model is best?
In this video we’ll take a look at two different business models used by photographers to see how you would implement each of them when it comes to pricing, image quality, client acquisition, time per shoot and more. Of course, you might sit somewhere between these two models so we’ll consider those options as well, and I’ll let you know …
Real estate photographers: Do you want more commercial clients?
If you typically shoot real estate but you’d like to be doing more photo shoots for builders, architects, hotels and interior designers, then I’d like to share eight things you can do to bring more diversity to your client mix.Here’s what we covered in this episode (you can jump to the different sections in the video timeline): 0:00 – Intro 3:08 …
Marketing for real estate and architectural photographers
If you’re a real estate photographer or an architectural photographer then at some point you’ve probably asked this question: “How do I get more clients?” I’ve been involved in real estate and architectural photography for over 20 years, and in that time I’ve learned that there are some steps every photographer needs to take before they make an offer to …
Photographers: You need more patience in your marketing
Let’s have another chat about marketing your architectural or real estate photography business and I’d like to talk about something that I think you need at the foundation of any marketing campaign you do in 2021. If you include this in your marketing then it’s going to have a significant impact on the ‘what’ and the ‘when’ of your marketing, …
How to get started in real estate photography: The Build A Photography Business Show
There’s a lot more to getting started in real estate photography than just learning some new skills or getting a wide-angle lens.
In this video I went through a 3-stage process covering 7 different areas of your business, and I think this will help you get your new venture off to the best possible start.
How can real estate & architectural photographers get clients in a saturated market: The Build A Photography Business Show
How do real estate and architectural photographers get more clients when you’re in a busy market with a lot of other photographers? This is a big issue for a lot of photographers, and it can be really hard to stand out and even get noticed, so let’s work on a plan for what you can do to make a real …
The Build A Photography Business Show: Be prepared for the quiet season
Real estate photographers: do you typically have a quiet winter in your business? I know that in some places during winter, especially when there is snow around, the whole real estate industry slows down and there just isn’t a lot of activity happening. Or maybe your slow season is at another time of year when, for whatever reason, very few …
Photographers: You need to work on this right now if business is quiet
Photographers: What’s the mindset you need to adopt if you want your photography business to thrive in a chaotic world?
Photographers: The mindset you need in a chaotic world
Photographers: What’s the mindset you need to adopt if you want your photography business to thrive in a chaotic world?
Real estate photographers: How to compete against really good photographers
Real estate photographers: In this video I give you a 5-step plan for how you can transition from part-time to full-time photography. This process will work through your reasons for changing, provide objective criteria by which you can determine when you should make the switch, and give you certainty around what you need to do beyond just ‘getting more clients’.
Real estate photographers: How to move from part-time to full-time
Real estate photographers: In this video I give you a 5-step plan for how you can transition from part-time to full-time photography. This process will work through your reasons for changing, provide objective criteria by which you can determine when you should make the switch, and give you certainty around what you need to do beyond just ‘getting more clients’.
Real estate photographers: How to increase your monthly revenue
In this video I share a plan that you could use to increase your revenue from, say, $2000 per month to $9000 per month in just one year. This is a month by month plan that details the exact number of jobs you need, when to initiate a price rise, and how many hours to commit to marketing each month.
Get more clients for your real estate photography business – offline marketing
What would I do to get more clients for my real estate or architectural photography business? This process of building connections with your dream clients offline is an important one, so in the video below I’ll share some tips for what you might like to do. It’s not necessarily easy, which is why a lot of photographers don’t put the …
Get more clients for your real estate photography business – online marketing
What would I do to get more clients for my real estate or architectural photography business? Well, I’d want to develop both an online marketing plan and an offline marketing plan. Our online marketing plan is going to feature four main elements, and in this video I look at how these elements fit together, and how you can optimise each …
A 3-step action plan for photographers
If you’re an architectural or real estate photographer, are you waiting for things to happen to you, or are you making things happen for you? In this video I’ll walk you through a simple 3-step monthly action plan that I’ve created for photographers just like you. If you can complete this action plan each and every month you’ll start accomplishing …
Photographers: love the process of photography & business
If you own a real estate photography or architectural photography business, you need to love taking photos but you also need to love the process of being a business owner. So in this video we’ll look at why that matters, and then I go through 3 things you can do to help develop that love for the process if you’re …
Real estate photography: the 5 elements of a business and how they fit together
When it comes to running your own architectural or real estate photography business there are 5 key elements of success that you have to get right: 1. Position your photography business the right way. 2. Have a diverse client base. 3. Know when to create good photos and when to create amazing photos. 4. Get your pricing for photography right, and know …
Marketing your real estate photography business
Architectural and real estate photographers: How are you marketing your business? In this video we’ll look at marketing your real estate photography business, and I’ll give you the results of what I found when I reviewed 21 real estate photographer websites and their Facebook Pages. What I found may surprise you. Video transcript: If you want to have your own …
Real estate photographers: Why you need a diverse client base
In a previous video I spoke about positioning for your real estate and architectural photography business, and this week I want to emphasize the importance of having a diverse mix of photography clients. Video transcript: In last week’s video I spoke about the five key elements of your photography business: positioning, marketing, photography, pricing, and having a diverse client base. …