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15 things I wish I knew before I started doing real estate photography

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

In this live event I shared 15 things I wish I knew before I started doing real estate photography, and these lessons come from the combined experience of running my own photography business for 17 years and from coaching over 200 photographers around the world. I covered photography, marketing, pricing, hiring team members and more, spread across 15 simple lessons …

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Photographers: Here’s your weekly activity checklist to build your business

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

When you run a real estate or architectural photography business it’s easy to get caught up in the creative side of things, but you’ll only find real success when you focus long-term on the business. In this live event I shared the core activities you need to be working on each week if you want to grow. I walked through …

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Real estate photographers: How to earn at least 20 percent more

In Build A Photography Business Show, Real estate photography marketing, Real estate photography pricing by Build A Photography Business

In this video I’ll share a few ideas you can use if you’re a real estate photographer to increase your annual revenue by 20% to 90% … or more! These ideas aren’t groundbreaking, but what I want to do is present them in a way that sets off a little spark of an idea in your head. Sometimes we just need …

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Real estate photographers: Which business model is best?

In Build A Photography Business Show, Real estate photography - business management, Real estate photography marketing by Build A Photography Business

In this video we’ll take a look at two different business models used by photographers to see how you would implement each of them when it comes to pricing, image quality, client acquisition, time per shoot and more. Of course, you might sit somewhere between these two models so we’ll consider those options as well, and I’ll let you know …

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Real estate photographers: Do you want more commercial clients?

In Build A Photography Business Show, Real estate photography marketing by Build A Photography Business

If you typically shoot real estate but you’d like to be doing more photo shoots for builders, architects, hotels and interior designers, then I’d like to share eight things you can do to bring more diversity to your client mix.Here’s what we covered in this episode (you can jump to the different sections in the video timeline): 0:00 – Intro 3:08 …

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Marketing for real estate and architectural photographers

In Build A Photography Business Show, Real estate photography marketing by Build A Photography Business

If you’re a real estate photographer or an architectural photographer then at some point you’ve probably asked this question: “How do I get more clients?” I’ve been involved in real estate and architectural photography for over 20 years, and in that time I’ve learned that there are some steps every photographer needs to take before they make an offer to …

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Photographers: Managing clients with unrealistic expectations

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

If you’re a real estate photographer or architectural photographer – How do you manage those clients that have unrealistic expectations? In this video I’m going to walk you through the 3 areas of your business you’ll want to work on so you’re thoroughly prepared for anything they might throw at you: setting boundaries, preparing your resources and knowing how to engage with a client.

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Real estate photographers: How to build your team

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

So your real estate photography business is growing and you’re wondering if you should hire some extra team members. It can be a daunting prospect and one that you might be tempted to put off just because it looks like it’ll be too big to manage … “Should I hire someone now or wait until I get busier? And how …

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Photographers: You need more patience in your marketing

In Build A Photography Business Show, Real estate photography marketing by Build A Photography Business

Let’s have another chat about marketing your architectural or real estate photography business and I’d like to talk about something that I think you need at the foundation of any marketing campaign you do in 2021. If you include this in your marketing then it’s going to have a significant impact on the ‘what’ and the ‘when’ of your marketing, …

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Procrastination, perfectionism and photography

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

Do you procrastinate on things? ​​Are you a perfectionist? ​​Do you ever have doubts about your ability as a photographer? There’s a lot of stuff online for real estate photographers about shooting and editing, but I’d like to dig into some of the underlying mindset issues that hold a lot of photographers back and I’ll share some things you can …

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Real estate photographers – too busy? This is how you fix it.

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

For the real estate photographers out there – are you so crazy busy working on photo shoots for your clients that you barely get time for anything else? That sounds like a great problem to have, but it could be a sign of some systemic issues in your business that you need to get fixed ASAP. In this episode I …

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Photographers: 3 things the corporate world does better than you

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

In this episode of The Build A Photography Business Show I talk about 3 things the corporate world does better than you … or at least better than a lot of real estate photographers and architectural photographers. However, if you can turn things around by also pursuing excellence in these three areas – and we’ll talk about how you can …

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Real estate photographers: How to get paid what you’re worth

In Build A Photography Business Show, Real estate photography pricing by Build A Photography Business

If you’re a real estate photographer, what do you need to do to get paid what you’re worth? In episode 12 of The Build A Photography Business Show I shared a formula for pricing your real estate photography packages, and in this episode we’ll go to the next step and talk about how you command higher fees. If going up against …

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What should you charge for real estate photography?

In Build A Photography Business Show, Real estate photography pricing by Build A Photography Business

What should you charge for real estate photography? If you struggle with real estate photography pricing then I’d like to share a process you can use to price any service in any market, whether it’s photography, video or a 360 tour. This process is reasonably simple to use and I’m confident you’ll find it super helpful.Here’s what I covered in …

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6 steps to protect your photography business long-term: The Build A Photography Business Show

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

As a real estate photographer or architectural photographer, what can you do to protect your business? There are a lot of risks you face, so in this episode of The Build A Photography Business Show I’d like to outline six things you can do that will help you to succeed over the long-term.As a real estate photographer or architectural photographer, …

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How to get started in real estate photography: The Build A Photography Business Show

In Build A Photography Business Show, Real estate photography - business management, Real estate photography marketing by Build A Photography Business

There’s a lot more to getting started in real estate photography than just learning some new skills or getting a wide-angle lens.

In this video I went through a 3-stage process covering 7 different areas of your business, and I think this will help you get your new venture off to the best possible start.

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How to create and manage your sky library: The Build A Photography Business Show

In Build A Photography Business Show, Real estate photography tutorials by Build A Photography Business

Do you have a library of sky images you can use when doing sky replacements for your architectural photos or real estate photos? A lot of photographers have a small collection of images that they use over and over again, but I’m going to assume that you need more images so that you bring more variety to the work you …

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How to get from where you are to where you want to be

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

What stresses you out? What keeps you up at night as a photographer? For you the issue might be, “How am I going to get more clients?” Or it could be, “How am I going to manage my time so I’m not spending every waking hour working in my business?”  Whatever it is for you it comes back to this: How …

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How to balance your photography business and your family so both sides win

In Build A Photography Business Show, Real estate photography - business management by Build A Photography Business

How can a real estate or architectural photographer find a balance between their business and their family, and do it in a way that both sides win? We know what it’s like being a photographer – you shoot all day, then you get back home and handle the editing, the emails that you’ve missed, your social media posts, your invoices …